1. Create an Email List

When it comes to an effective startup growth strategy, email marketing both leads and conversions. It will allow you to reach your audience and deliver your message effectively. Email marketing greatly helps businesses to build pre-launch hype for any products or events.

For setting up an email listing, you should opt for email services like MailChimp as it allows you to push emails effectively. Since communication plays a vital role in your conversion. Make sure that you reach out to your potential customers at least a week prior to your launch.

2. Referral Marketing

This is one of the effective strategies to be used by smaller businesses. Referrals from friends, family, or industry influencers relatively convert a lead much faster than others. The CPA of referral customers is less, it cut down your costs too.

Companies such as UBER and betting apps like Draft Kings have done this. where when you refer your friend or they use your referral code when they sign up. The person who refers to the new consumer receives a discount or in-app currency.

3. Build a Community Around Your Brand Social Media

Social media is an essential part of the marketing mix for a business. You can leverage social media communities to promote yourself. And receive market feedback and interact with industry influencers. It can take time to develop content and build an audience.

One of the best social media growth hacking strategies is to create a Facebook group. Which around your brand where your audience would engage with your brand. You need to ensure you’re creating value for them and the group. The chances are fair that those who are not aware of your brand may get inspired by the content in your group.

4. Product and Platform Integration

Startups utilize other platforms to attract highly targeted users that are looking for a similar product or service. If you plan to create a platform or service which sells online courses. But you don’t have any sort of students or clients. The one way to do it is by distributing your courses on platforms that already have a flow of users. Such as Udemy, Skillshare, or even Youtube in order to attract users back to your website.

5. Follow Your Biggest Competitors

Competition can come in different sizes and shapes but it always exists. Many businesses fail due to following the competition without any action plans. As a result, they will fail to produce the desired results. A good plan should be a focus on discovering all the conversations that are happening around the target brands. 

The plan should also include a thorough and regular analysis of the competitor blog and social media post. So that you can tailor your content for maximum impact. Similarly, you can also track their backlinks. So that you have a fair idea of how they are marketing their products and services.

6. Make New Brand Partnerships 

Business partnerships and collaborations are some of the best growth hacking techniques as they create a lot of noise. Many brands realized the fact that co-marketing and product partnership is an effective growth marketing strategy.

Growth Hacking is not only creating a great social media buzz but will also send relevant organic traffic to your website. It is an opportunity for news coverage and will enhance the visibility of your product and service globally.